We created an even more exciting experience and digital footprint at this year’s ATP tournament in Stockholm – The world´s first digital umpire chair! On center court LED screens on the umpire´s chair displayed live scores, player presentations, statistics and dynamic messages during walk-ins and in between games.
For more info: goo.gl/2oLNSm
[Case Study] Samsung with Visual Art : THE DIGITAL UMPIRE CHAIR ─ Samsung
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